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Privacy Policy

BaseN Privacy Policy

BaseN is dedicated to protecting your privacy rights! BaseN refers to BaseN Corporation and its affiliates: lifechillmusic.comherlands B.V., BaseN North America Inc., and BaseN Baltics OÜ (hereinafter collectively “BaseN”). This Privacy Policy (hereinafter the “Policy”) describes the ways BaseN collects, stores, uses, manages, and processes the information, including personal information and data that a user (hereinafter the “User”) provides or BaseN collects in connection with the website lifechillmusic.com (hereinafter the “Site”) and any BaseN service provided on the BaseN Platform, or through any contact forms, event forms, polls, and newsletters (hereinafter collectively the “Services”). The scope of this Policy is limited to information and data collected or received by BaseN through the User’s use of the Services or information supplied by third parties due to the Userinitiated action. By using the Services, the User is expressing agreement to this Policy and processing the User information and data, including personal information, in the manner provided in this Policy. If the User does not accept this Policy and these practices, the User must not access or use the Services or provide BaseN with any User’s personal information. In case of any questions or concerns, please contact BaseN with the information provided in the Contact Information section of this Policy.

Information and Data BaseN Collects from User

BaseN may collect the following information and data from the User:
  • The User’s name,
  • The company/organization represented by the User,
  • The User’s or the company’s/organization’s street address, postcode, and city,
  • The User’s title, position, and profession,
  • The User’s phone number,
  • The User’s e-mail address, and
  • Automatically collected non-personal data (such as Internet Protocol (“IP”) address)

Non-personal data may include general, aggregated, or demographic information. It will not be linked to any personal information, through cookies or other means, without the User’s consent. This type of anonymous, aggregated profiling and session data may include information that the User has provided to BaseN through the use of the Services.

How BaseN Uses the User Information

BaseN uses information collected through the Services for purposes described in this Policy or disclosed to the User in connection with the Services. For example, BaseN may use the User information to:
  • Operate and improve the Services; 2/4
  • Understand the User and the User preferences to enhance the experience using the Services;
  • Conduct marketing activities to the User;
  • Respond to the User questions and comments and provide other customer service;
  • Send the User-related information, including event confirmations and administrative messages;
  • Communicate with the User about upcoming events and other news about services offered by BaseN;
  • Create reports and statistics for internal use (i.e., carry out research on Users demographics, interests, and behavior); and
  • Fulfill the obligations based on law and orders of the authorities

The information security of the User is ensured with appropriate technical and administrative measures in accordance with BaseN’s information security principles. Only designated employees of BaseN and companies operating on behalf of BaseN are entitled to handle the User information and maintain that data. Each employee of BaseN or service provider is under a duty of confidentiality for the information obtained by the User.

Our Site and Services are intended for a general audience and not directed to children under 16 years old. We do not knowingly collect information from children under the age of 16.

Use of Cookies and Related Technology

BaseN uses technologies such as cookies, beacons, scripts, and tags to identify the User’s device and to remember things about the User´s Site visit or a User ID and password. Information contained in a cookie may be linked to the User´s information. The User can disable cookies at any time, although the User may not be able to access or use some contents or features of the Services.

The Site Use

While the User is browsing the Site, the computer’s operating system, IP address, access times, browser type and language, and referring website addresses may be logged automatically. BaseN may use this information to monitor, develop, and analyze the User´s use of the Services.

Email Notifications

BaseN may use the User’s email address, for example, to notify about company news and events. If the User no longer wishes to receive certain email notifications, the User may opt out at any time by following the unsubscribe link located at the bottom of each communication or by emailing BaseN with the contact information provided in this Policy.

How BaseN May Disclose User Information to Third Parties

BaseN does not share the User’s personal information except as approved by the User or as described below:

  • BaseN may engage other companies to perform services on its behalf, e.g., analyzing data. This kind of service provider may have access to the User’s personal information in connection with the performance of services for BaseN 3/4
  • BaseN may disclose the User information as permitted by law or court order or when BaseN sees that release is appropriate to respond to a public authority request, regulation, or agreement

Storing User Information

The information that BaseN collects from the User may be transferred to and stored at servers located around the world, i.e., in a destination outside Finland and the European Economic Area (“EEA”). It may also be processed by staff operating outside Finland and the EEA who work for BaseN or one of BaseN service providers (e.g., if BaseN service provider is located outside the EEA). By submitting User information, the User agrees to this transfer, storing, or processing.

Accessing, Correcting, and Deleting User Information

The User has the right to verify what information on the User has been stored. Also, if the User’s personal information changes, or if the User no longer desires the Services, the User may request correction, update, or deletion of personal information by contacting BaseN with the information provided in the Contact Information section of this Policy.

User Information Retention

BaseN retains the User information for as long as needed to provide the Services and for two years after the User’s Services with us end. In addition, BaseN will also retain and use User information as necessary to comply with possible legal obligations.

Security of User Information

BaseN takes reasonable measures to protect the User information and data from unauthorized access or against loss, misuse, or alteration by third parties. BaseN makes all efforts to store the User information collected through the Services secure.

Changes to This Policy

BaseN may change or update this Policy to reflect changes to the data and information privacy practices. BaseN recommends that the User reads the Policy from time to time. This Policy was updated on October 11, 2023

Governing Law

This Policy shall be governed by and construed under and in accordance with the laws of Finland.

Contact Information

BaseN Corporation (Business ID 1737550-3)
Salmisaarenaukio 1
00180 Helsinki Finland

In case of any questions or concerns about the BaseN data privacy practices, please contact us at legal@lifechillmusic.com or the postal address provided above.

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